Join the Team

If you're looking for a company that values teamwork, initiative, and innovation, the choice is clear—you belong at Lucid.

Openings at Lucid
All locations

Dont see what you're looking for? Apply to our "General Application" and we'll consider you for future roles.

Digital Marketing Manager

Location: Greater Salt Lake City, Utah

Lucid Software is seeking motivated, data-driven Digital Marketing Manager. This is a full-time position on the Lucidchart Marketing Team and will be based out of the South Jordan, Utah office. This role will work closely with the Director of Marketing, and the broader marketing organization, to develop comprehensive digital advertising campaigns designed to acquire new customers and build awareness for
Our mission is to make working visually easy and essential for everyone. And we hold true to our core values of: (1) innovation in everything we do; (2) passion & excellence in every area; (3) providing individual empowerment, initiative and ownership; and (4) teamwork over ego.


  • Facilitate and execute tasks involved with campaign management; this includes: setup/trafficking, monitoring performance/delivery, reporting/analytics, optimization, budgeting, strategic planning, etc.
  • Assess new digital advertising channels/tactics viability and oversee execution and expansion
  • Work with creative and content teams to develop compelling paid media campaigns relevant to users in different stages of funnels
  • Work with conversion rate optimization team to improve media performance via A/B testing, landing page optimization, and target audience honing
  • Use funnel analysis and audience segmentation to develop and execute strategic campaigns
  • Develop successful campaign bidding strategies and effective campaign management to hit target KPIs and metrics
  • Improve advertising spend efficacy across multiple languages, global regions, and channels
  • Manage digital advertising tactics responsible for self-serve customer acquisition


  • Bachelors (B.A. or B.S.) from a four-year college or equivalent – marketing or related degree preferred
  • 4+ years of proven expertise designing/developing successful B2C and/or B2B digital media campaigns
  • Experience managing complex multi-million-dollar media budgets with an emphasis on performance
  • Extensive experience leveraging paid search, social, display, video and native advertising to acquire new customers
  • Experience managing multi-channeled campaigns across a variety of languages and global regions is preferred
  • Working knowledge of HTML, ad tag construction
  • Direct experience with web analytics and tag management tools (Google or Adobe)

Preferred Qualifications

  • Knowledge/experience with DMP, CRM, DSP, ad servers, attribution modeling, bid management platforms or other analytics platforms (beyond the aforementioned) is a plus
  • Obsessive about moving business metrics e.g. revenue, conversion rate, ROAS, etc.
  • Proven attention to detail, can maintain and manage complex media budgets
  • Communication is critical, must be able to exemplify strong oral and written communication skills
  • Comfortable with decision making but know when to escalate decisions/issues to management
  • Ability to prioritize responsibilities in line with business objectives– must be able to quickly adapt to changing projects and priorities
  • Analytical skills, with the ability to build reports and summarize data in a meaningful way for the goals of the business
  • Must be a team player with excellent relationship-building – expect to liaise with multiple departments daily
  • Ability to work in a fast-paced, “self-starter” environment – you lead your own day-to-day and oversee your output and productivity
  • Skilled at making decisions iteratively based on data
  • Enough familiarity with front-end (HTML/CSS/JS) to collaborate effectively with an engineer
  • Skilled at talking with design and development resources

At Lucid Software our core values aren't just a pretty inspirational wall hanging. These principles work hard, just like we do. Lucidites use them, every day, whether they're discussing ideas for new projects, deciding on the best solution for a customer's problem, or interviewing candidates. It's just one of the many things that makes Lucid Software the best company to work for. Check out our Life at Lucid page and see how our core values align with yours.

We celebrate a diverse and an inclusive work environment, where we honor and support varying backgrounds, beliefs, and perspectives for the benefit of our business, including our employees and products. We are proud to be an equal opportunity workplace that has signed the Parity Pledge and strives to be a place where every Lucidite feels they belong. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.


If you're going to work for us, we also want Lucid to work for you. See the outstanding benefits you'll receive when you become part of the team.

  • Full health benefits with employer HSA contribution
  • 15 days PTO to start + unlimited sick leave
  • Generous family leave
  • Equity + 401(k) match
  • On-site bouldering wall and gym
  • Catered lunches and fully stocked kitchen
  • Community volunteer activities

Diversity and Inclusion

At Lucid, we value diversity and are committed to creating an environment where everyone feels equally respected and valued. When you come to work, we want you to be you. Why? Because when our employees bring to the table the qualities that make them unique—different backgrounds, personalities, and perspectives—we are stronger.

Lucid Diversity

Life in Utah

From five national parks and the largest ski resort in the country to the thriving Silicon Slopes scene and unique urban environment, Utah has a little something for everyone.

Urban Street
Zion's National Park