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If you're looking for a company that values teamwork, initiative, and innovation, the choice is clear—you belong at Lucid.

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Online Marketing Manager

Location: Greater Salt Lake City, Utah

We’re searching for a talented new team member to join us as an online marketing manager, focussed on international markets. Lucidchart takes an innovative approach to international marketing and focuses on PPC, SEO and content strategy. The person in this role must have a strong desire to learn, evolve and explore new tactics. You’re a natural problem-solver with a passion and understanding of digital marketing. You are data-driven and capable of identifying issues and creating solutions. You love executing digital marketing campaigns and seeing your website gain traffic, users and customers. You have a curiosity that drives your need to learn and stay up-to-date on industry changes in order to take on new hurdles and drive growth.
Our mission is to empower people to see and understand how their business works, so they can innovate faster. And we hold true to our core values of: (1) innovation in everything we do; (2) passion & excellence in every area; (3) providing individual empowerment, initiative and ownership; and (4) teamwork over ego.

Responsibilities:

  • Lead a cross-functional team comprised of international marketing specialists
  • Collaborate with your team to develop and execute content and website strategies that align with overall business objectives and drive traffic, registrations and subscriptions. Track and scrutinize the performance of digital marketing campaigns across multiple languages. 
  • Review, evaluate, and report on core business KPIs, including forecasting, traffic growth, registrations, subscription and more. 
  • Assist in rolling Lucidchart’s marketing strategy out in key international markets
  • Identifying opportunities for traffic growth in international markets 
  • Develop team members by providing one-on-one feedback, conducting training, and working together on projects to help team members achieve region specific business goals. 
  • Report on marketing KPIs and strategy to main stakeholders.
  • Communicate vision and goals to team members, managers and directors. 

Requirements:

  • 5-7 years of experience in Digital Marketing
  • 3-5 management experience
  • A proven track record of success in Paid Search, SEO, content marketing, A/B testing, and CRO 
  • Expertise in data analysis using Google Analytics and Tableau (or other data visualization software)
  • Experience in crafting and executing multi-channel digital marketing campaigns
  • Desire and ability to collaborate with both technical and creative specialists
  • Exceptional communication skills
  • A growth mindset and the ability to both take and provide continuous feedback

Preferred Qualifications:

  • Experience working in the SaaS space
  • Multilingual 
Apply

At Lucid Software our core values aren't just a pretty inspirational wall hanging. These principles work hard, just like we do. Lucidites use them, every day, whether they're discussing ideas for new projects, deciding on the best solution for a customer's problem, or interviewing candidates. It's just one of the many things that makes Lucid Software the best company to work for. Check out our Life at Lucid page and see how our core values align with yours.

We celebrate a diverse and an inclusive work environment, where we honor and support varying backgrounds, beliefs, and perspectives for the benefit of our business, including our employees and products. We are proud to be an equal opportunity workplace that has signed the Parity Pledge and strives to be a place where every Lucidite feels they belong. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. If you have a disability or special need that requires accommodation, please let us know.

Benefits

If you're going to work for us, we also want Lucid to work for you. See the outstanding benefits you'll receive when you become part of the team.

  • Full health benefits with employer HSA contribution
  • 15 days PTO to start + unlimited sick leave
  • Generous family leave
  • Equity + 401(k) match
  • On-site bouldering wall and gym
  • Catered lunches and fully stocked kitchen
  • Community volunteer activities

Bring your whole self to work

At Lucid, we welcome diversity and are committed to creating an environment where everyone feels respected and valued. We know that when our employees bring to the table the qualities that make them unique—different backgrounds, personalities, and perspectives—we are stronger. We’re always looking for ways to make sure our employees are comfortable bringing their whole selves to work—including sponsoring initiatives like Utah Women in Sales, Salt Lake City PRIDE, Women Tech Council and Utah Polynesian Professionals.

Utah


From five national parks and the largest ski resort in the country to the thriving Silicon Slopes scene and bustling city life, Utah has a little something for everyone.

Zion's National Park

Amsterdam


This beautiful, historic city is home to Europe’s fastest growing tech scene, the Silicon Canals. Whether you're cycling to work or stopping by Rembrandt’s home, Amsterdam is considered to be the most livable city in Europe.

Amsterdam

Melbourne


As one of the most livable cities in the world, Melbourne is the center of Australia’s growing tech scene. This bustling city is a hub of culture, entertainment, and wildlife. Be sure to keep an eye out for foxes as you take a stroll in Melbourne’s Laneway.

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Life at Lucid


Being an employee at Lucid is far more than just a job. It’s growing your career, building lasting relationships with colleagues, and giving back to the community.

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